Broadside

Strategy-led marketing, Fortitude Valley, Brisbane

Our day rate is on this website. Yours probably is not.

We do positioning, campaigns and the unglamorous measurement that tells you whether any of it worked. No retainers you forget you are paying for.

A strategist in a tailored jacket standing in a converted warehouse studio

Demo portrait. One of the six.

First step

A free scoping call, about forty minutes

Where

Level 2, the old print works, Fortitude Valley

Prices

Published. A day is $1,100, ex GST

Team

Six people, no account layer

The pitch, briefly

Most agency retainers survive because cancelling them is awkward.

Twelve months in, nobody opens the report, the work has drifted into whatever is easiest to invoice, and the relationship continues out of politeness.

We work in defined projects with a stated outcome and an end date. If you want us again afterwards, you will book us again, which is a much healthier test than an auto-renewing contract.

Three painted timber blocks in a row on a studio bench
01
What we do

Three kinds of project

Everything is scoped, priced and finished. Nothing rolls.

Two strategists arranging coloured notes on a brick wall

Positioning

Working out what you actually sell and to whom, then writing it down in language your team can use. Usually four to six weeks.

A strategist standing back to view a wall of pinned campaign layouts

Campaigns

Concept, assets and delivery across the channels that suit you rather than the ones we happen to like. Priced per campaign.

Two colleagues reviewing printed charts at a studio table

Measurement

Setting up tracking that answers a real question, and telling you honestly when the answer is that it did not work.

The agency

Small, and not trying to be otherwise

Six people, no account layer, and the person you meet is the person doing the work.

6

People, no account managers

0

Rolling retainers sold

2018

The year we started

Four members of the team in the studio

After projects finished

What clients said when it was over

Demo review

Six weeks of positioning work that we had been avoiding for three years. Our sales team now says the same thing in every meeting, which sounds small and has changed our close rate.

Operations director, manufacturing, Yatala. Positioning project

Demo review

They told us the campaign we asked for would not work and proposed a cheaper one that did. That cost them money and earned them three years of our business.

Founder, B2B software, Fortitude Valley. Campaign, 2024

Demo review

The final report said one of the two channels had failed and explained why. Nobody had ever handed us a document that admitted something did not work.

Marketing lead, charity sector, South Bank. Measurement project

Book a scoping call. If we are not right for it, we will say so on the call.

Forty minutes, free, and you leave with a straight answer either way.

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