A short, practical guide to pricing commercial illustration work — day rates, licensing basics, and what to say when a client asks for a discount.
No — it is the worksheet on its own, with none of the video modules or pitch scripts. A taste of the framework, not the whole thing.
Nine pages. Most people work through it in about twenty minutes.
It helps, but the worksheet works from a job you are about to quote, real or hypothetical.
How the day-rate worksheet turns three questions about a job into a number you can put in an email.
Enter your email and the playbook lands straight away — no funnel, no sales call.
Written by Freya Lindqvist, Meridian’s founder — twelve years pricing commercial illustration work for agencies and brands.