{"id":7,"date":"2026-09-13T19:22:47","date_gmt":"2026-09-13T19:22:47","guid":{"rendered":"https:\/\/lite.buildprosites.com\/archetype-mould\/secondsummit-lead\/"},"modified":"2026-09-20T18:53:51","modified_gmt":"2026-09-20T18:53:51","slug":"secondsummit-lead","status":"publish","type":"page","link":"https:\/\/lite.buildprosites.com\/archetype-mould\/secondsummit-lead\/","title":{"rendered":"The Career Change Starter Kit"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"7\" class=\"elementor elementor-7\">\n\t\t\t\t<div data-bps-section=\"sales\" data-bps-section-slug=\"sales-optin-full-7-widgets-light\" class=\"elementor-element elementor-element-8579d9cc section section-closer light moa-xl e-flex e-con-boxed e-con e-parent\" data-id=\"8579d9cc\" data-element_type=\"container\" data-e-type=\"container\" id=\"sales-optin-full-7-widgets-light\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-161fc627 e-flex e-con-boxed e-con e-child\" data-id=\"161fc627\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div data-bps-id=\"optin-headline-1\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-296c88da section-title elementor-widget elementor-widget-heading\" data-id=\"296c88da\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Career Change Starter Kit<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"optin-body-1\" data-bps-type=\"body_text\" class=\"elementor-element elementor-element-0b91cf33 elementor-widget elementor-widget-text-editor\" data-id=\"0b91cf33\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The three worksheets we open every cohort with \u2014 positioning, evidence map, and the outreach script. Free.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57bf3633 e-con-full e-flex e-con e-child\" data-id=\"57bf3633\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f6022abe e-con-full e-flex e-con e-child\" data-id=\"f6022abe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"optin-benefit-title-1\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-69d5b768 elementor-widget elementor-widget-heading\" data-id=\"69d5b768\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What's in it<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"optin-benefit-list-1\" data-bps-type=\"list\" class=\"elementor-element elementor-element-52b37bee elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"52b37bee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The positioning worksheet \u2014 one sentence someone can act on<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The evidence map \u2014 what to build when you lack the experience<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-check\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M173.898 439.404l-166.4-166.4c-9.997-9.997-9.997-26.206 0-36.204l36.203-36.204c9.997-9.998 26.207-9.998 36.204 0L192 312.69 432.095 72.596c9.997-9.997 26.207-9.997 36.204 0l36.203 36.204c9.997 9.997 9.997 26.206 0 36.204l-294.4 294.401c-9.998 9.997-26.207 9.997-36.204-.001z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">The outreach script, and the three replies it usually gets<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a8caa9bd e-con-full border moa-sm e-flex e-con e-child\" data-id=\"a8caa9bd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"optin-form-title-1\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-a535b0fc elementor-widget elementor-widget-heading\" data-id=\"a535b0fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Send me the kit<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"optin-form-1\" data-bps-type=\"form\" class=\"elementor-element elementor-element-32323cf4 elementor-widget elementor-widget-shortcode\" data-id=\"32323cf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f4-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"4\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/archetype-mould\/wp-json\/wp\/v2\/pages\/7#wpcf7-f4-o1\" method=\"post\" class=\"wpcf7-form init bps-cf7--stacked\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"4\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.7\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f4-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<p><label>First name<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span><\/label>\n<\/p>\n<p><label>Where should we send it?<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span><\/label>\n<\/p>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Send me the kit \u2192\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"optin-fineprint-1\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-ef16b7e3 elementor-widget elementor-widget-heading\" data-id=\"ef16b7e3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\"><a href=\"#\">One email with the kit. Unsubscribe any time.<\/a><\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-bps-section=\"section\" data-bps-section-slug=\"logos-02\" class=\"elementor-element elementor-element-4dd32cbc e-con-boxed section light2 moa-lg e-flex e-con e-parent\" data-id=\"4dd32cbc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-10f5973c e-con-full e-flex e-con e-child\" data-id=\"10f5973c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"logos-02-headline-1\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-6b999ded trust-badge elementor-widget elementor-widget-heading\" data-id=\"6b999ded\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">2,400+ changers<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"logos-02-headline-2\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-88f86837 trust-badge elementor-widget elementor-widget-heading\" data-id=\"88f86837\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Cohorts since 2019<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"logos-02-headline-3\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-b9ce7439 trust-badge elementor-widget elementor-widget-heading\" data-id=\"b9ce7439\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">81% placed in 6 months<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"logos-02-headline-4\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-f7f57e48 trust-badge elementor-widget elementor-widget-heading\" data-id=\"f7f57e48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Average 2 cohorts a year<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-bps-section=\"section\" data-bps-section-slug=\"urgency-05\" class=\"elementor-element elementor-element-267575af e-con-boxed dark section moa-lg e-flex e-con e-parent\" data-id=\"267575af\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c4a2e22f e-con-full moa-width-narrow e-flex e-con e-child\" data-id=\"c4a2e22f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"urgency-05-headline-1\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-869bd862 elementor-widget elementor-widget-heading\" data-id=\"869bd862\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">SPRING COHORT<\/div>\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"urgency-05-headline-2\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-f61edafc section-title elementor-widget elementor-widget-heading\" data-id=\"f61edafc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Applications close Friday.<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3bcc9cca e-con-full e-flex e-con e-child\" data-id=\"3bcc9cca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"sp-urgency-05-countdown\" data-bps-type=\"shortcode\" class=\"elementor-element elementor-element-16da289d elementor-widget elementor-widget-shortcode\" data-id=\"16da289d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><style data-name=\"tangible-template-inline-style\">.bps-countdown{display:flex;align-items:center;justify-content:center;gap:0.25rem;font-family:inherit}.bps-countdown-unit{display:flex;flex-direction:column;align-items:center;min-width:48px}.bps-countdown-value{font-weight:700;line-height:1.1}.bps-countdown-label{font-size:0.7em;text-transform:uppercase;letter-spacing:0.05em;color:var(--light-text2, #5F6874);margin-top:0.2em}.bps-countdown-sep{font-weight:700;align-self:flex-start;line-height:1.1;opacity:0.5}.bps-countdown.is-expired{opacity:0.4}.bps-countdown--minimal .bps-countdown-value,.bps-countdown--minimal 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Rebuilding every second would\n    \/\/ discard focus and thrash layout.\n    var units = [86400, 3600, 60, 1], vals = [];\n    el.innerHTML = '';\n    units.forEach(function (_, i) {\n      if (i) {\n        var sep = document.createElement('span');\n        sep.className = 'bps-countdown-sep'; sep.textContent = ':';\n        el.appendChild(sep);\n      }\n      var u = document.createElement('div'); u.className = 'bps-countdown-unit';\n      var v = document.createElement('span'); v.className = 'bps-countdown-value'; v.textContent = '00';\n      var l = document.createElement('span'); l.className = 'bps-countdown-label';\n      l.textContent = (labels[i] || '').trim();\n      u.appendChild(v); u.appendChild(l); el.appendChild(u);\n      vals.push(v);\n    });\n\n    function pad(n) { return (n < 10 ? 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}\n      }\n    }\n    tick();\n    var timer = setInterval(tick, 1000);\n  });\n});\n})()<\/script><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-bps-id=\"urgency-05-subheadline-1\" data-bps-type=\"subheadline\" class=\"elementor-element elementor-element-a8b31491 elementor-widget elementor-widget-text-editor\" data-id=\"a8b31491\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Nine of forty seats remaining.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-adc38a70 e-con-full e-flex e-con e-child\" data-id=\"adc38a70\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"urgency-05-cta-text-1\" data-bps-type=\"cta_button\" class=\"elementor-element elementor-element-968fef29 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"968fef29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-lg\" href=\"#top\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get the kit \u2191<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-bps-section=\"section\" data-bps-section-slug=\"nav-03\" class=\"elementor-element elementor-element-d111042e e-con-boxed moa-stickybar section dark moa-sm e-flex e-con e-parent\" data-id=\"d111042e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-387e1fff e-con-full e-flex e-con e-child\" data-id=\"387e1fff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-70c5be44 e-con-full e-flex e-con e-child\" data-id=\"70c5be44\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"nav-03-headline-1\" data-bps-type=\"headline\" class=\"elementor-element elementor-element-be6b9943 moa-barmsg elementor-widget elementor-widget-heading\" data-id=\"be6b9943\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<div class=\"elementor-heading-title elementor-size-default\">Free \u2014 the Career Change Starter Kit<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29d71bd9 e-con-full e-flex e-con e-child\" data-id=\"29d71bd9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div data-bps-id=\"nav-03-cta-text-1\" data-bps-type=\"cta_button\" class=\"elementor-element elementor-element-d5f2f30d js-cf7-optin elementor-align-end elementor-widget elementor-widget-button\" data-id=\"d5f2f30d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#top\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Send it to me<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"footnotes":""},"class_list":["post-7","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/lite.buildprosites.com\/archetype-mould\/wp-json\/wp\/v2\/pages\/7","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lite.buildprosites.com\/archetype-mould\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/lite.buildprosites.com\/archetype-mould\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/lite.buildprosites.com\/archetype-mould\/wp-json\/wp\/v2\/comments?post=7"}],"version-history":[{"count":1,"href":"https:\/\/lite.buildprosites.com\/archetype-mould\/wp-json\/wp\/v2\/pages\/7\/revisions"}],"predecessor-version":[{"id":12,"href":"https:\/\/lite.buildprosites.com\/archetype-mould\/wp-json\/wp\/v2\/pages\/7\/revisions\/12"}],"wp:attachment":[{"href":"https:\/\/lite.buildprosites.com\/archetype-mould\/wp-json\/wp\/v2\/media?parent=7"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}